oh hey there! you’ve made it to my about page. ie the page that many business owners refer to as the ‘what the f*ck do I put on here page’… stick with me and I’ll help you figure it out.
with that in mind…
(introducing the human behind this page)
so here’s the tea…
The best About pages offer a glimpse into the quirks and queries of what makes a business owner tick.
In a nutshell?
Your About Page is where you let your customers know that you’re more than your brick and mortar store or collection of service awards, but rather a real life human whose realness offers authentic solutions to their problems.
Basically, whatever your story, your audience wants to hear it. So pull back the curtain. Grab your recipe for your favourite cocktail (or mocktail). And fire up your list of your top 10 movies of all time… because whatever makes you tick is what makes your business so unique.
(ahem. Within reason, of course.)
Still running in circles? Shoot me a message. About pages are some of my favourite projects to work on.
hey! I’m amy!
I’m a yogi, green smoothie for breakfast, chocolate at all times, and popcorn for dinner kind of gal. Basically, I’m a big advocate for balance in all things in life.
I’m a soccer mom, historical-fiction addict, gardening enthusiast, true ambivert who goes stir crazy when left alone but will also need three days to recharge my batteries after socializing.
My favourite guilty pleasure is to pin a million recipes that I’ll never make. Cooking is not my jam.
Now that you know a bit about who I am, let’s chat about why working with me is a breeze.
so, why should you hire me?
(ie. my credentials)
And I’m pretty sure if you’re reading this, you’re in the same boat.
Let’s get this straight. You have an amazing offer, product or service. You have yeeears of experience and you’re empathetic AF.
You get your clients, what they need, and what they want from you.
But, you aren’t connecting to them in the right way.
You’re following the same strategy as the so-called gurus and industry experts. You’re dancing in reels, you’re blogging, and you’re responding to every single DM. Annnnd, you’re basically losing it because you feel like you’re running in circles with no real results.
Insert, me.
I’m your new favourite copywriter. Your task list handler. Your marketing strategist who knows exactly what to say, when to say it, and where to share it.
I know how important your website is and I also know that no one will see it or stay on it if you don’t have the right strategy.
Because I’m obsessed with getting you results. Understanding your pain points, messaging, audience’s needs, and then applying the right strategy to get the best results is what I’m reeeally good at.
I graduated with a degree in English and moved quickly into a content writing role at an agency where I drafted 50+ social posts a day for a raaaaaange of businesses.
After, I moved quickly through better paying, marketing and communications jobs that gave me more responsibility. I loved the range of responsibilities, the strategy, and the financial freedom they provided, but, I was burning out. And I knew that there was so much more I could do to help small business owners and solopreneurs if I worked 1v1 with clients as a freelance copywriter.
Since then, I’ve worked with coaches, tutors, and small business owners who all have one thing in common: they don’t know where to start.